creative entrepreneur https://spinoffsuccess.com Sat, 09 Jan 2021 01:44:37 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://spinoffsuccess.com/wp-content/uploads/2018/02/cropped-spinoffFB_2-32x32.jpg creative entrepreneur https://spinoffsuccess.com 32 32 030 Joshua Lisec https://spinoffsuccess.com/030-joshua-lisec/ Sat, 09 Jan 2021 01:37:10 +0000 http://spinoffsuccess.com/?p=610
Joshua Lisec Ghostwriter and course creator

Joshua Lisec is a ghost writer with a unique talent stack. He helps his clients author award-winning and best-selling books and close contracts for their premium services and products. 

One of the keys to Joshua's success is his understanding and mastery of persuasion in every form of writing. He also discusses how he writes in the voice of his clients, manages his workload, and how his system for structuring and editing content can be applied to every form of writing.

Joshua launched a new business teaching others how to persuasionize their own writing through his courses, "The Best Way to Say It: How to Write Anything From Blogs to Books With Epic Persuasion" and  "Write This, Not That : The 45 Anti-Persuasion Mistakes Your Making (And How to Fix Them)

(Full Disclosure: I purchased both courses and knew I would be recommending them and asked to become an affiliate. If you purchase either of the courses through the link, I receive a commission at no additional cost to you.)


Discreet Skills Discussed on the Show

Joshua and I discuss the concept of a "talent stack", introduced by Scott Adams, which is your unique combination of skills from various domains that make you valuable in the marketplace. The idea is that you don't have to be in the top 1% of any of them because the combination is what sets you apart.

  • persuasion
  • writing
  • acting
  • public speaking (Josh is a former TedX Speaker
  • marketing
  • project management
  • application of AI to write in the voice of his clients
  • course creation

Learn More and Connect with Joshua

  • Follow Joshua on Twitter for thought-provoking tweets.
  • Learn more about his services and approach to writing and business at The Entrepreneur's Wordsmith.
  • Take advantage of over 160 videos on writing and business on Joshua's YouTube channel.
  • Organize, persuasionize and improve your writing with Joshua's courses, "The Best Way to Say It" and "Write This, Not That".


Connect with me on Twitter, facebook and Instagram 

Listen on apple podcast (iTunes), Stitcher, Player Fm


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014-Carrie Olsen https://spinoffsuccess.com/014-carrie-olsen/ Sat, 23 Jun 2018 13:46:59 +0000 http://spinoffsuccess.com/?p=289
Carrie Olsen VO headshot

Leveraging a Successful Voiceover Business to Teach Others How To Navigate the Industry

Carrie Olsen is one of the original inspirations for this podcast. Her meteoric rise in the voiceover industry is inspriring and fascinating.

Not only did Carrie leverage her corporate skills to pursue the craft of voiceover acting as a business from the beginning but she used the same skills to create courses to teach others how to navigate the industry and pursue their own dreams.

We pack a lot of information into this interview and whether you or someone you know is interested in voiceover as a career, you'll be inspired by Carrie's approach to a new industry, her commitment to the craft and how she has optimized her skills to create an entirely new career for herself.


Discreet Skills Discussed on the Show

Learn how Carrie's corporate experience lent itself to a successful voiceover career as well as a related spinoff business.

  • e-learning course creation and production
  • corporate training and presentation
  • audio editing and production
  • podcasting
  • marketing
  • basic tech and software proficiency
  • auditioning

Resources and Links Mentioned During the Show


Connect with me on Twitter, facebook and Instagram 

Listen on apple podcast (iTunes), Stitcher, Player Fm


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013-Todd Brison https://spinoffsuccess.com/episode-13-todd-brison/ Fri, 08 Jun 2018 20:21:28 +0000 http://spinoffsuccess.com/?p=271
Todd Brison head shot

How to Leverage Medium.com to Find an Audience and Gain Traction With Your Writing

Todd Brison is a writer and advocate for all artists and creatives who used Medium.com intentionally to share his ideas, develop a consistent writing habit and to grow an audience. 

In spite of several model changes on the publishing platform, Todd still thinks Medium is the best way to build an audience from scratch and shares some specific, actionable strategies that are still relevant and effective.

I would love to have Todd back to discuss how he has succesfully leveraged other platforms such as Twitter, Quora, Youtube and Snapchat but today is all about Medium!


Discreet Skills Discussed on the Show

Although we didn't specifically discuss his skills, I have been following Todd long enough to identify a few that have impressed me.

  • writing
  • consistency
  • willingness to try new tools and platforms
  • command of systems on platforms in order to optimize and exploit them
  • basic design
  • comfort level in front of the camera
  • reaching out to others on the platform
  • storytelling
  • copy editing
  • Todd has a clean writing style and has an ability to convey his ideas clearly and succinctly
  • sense of humor 

Learn More and Connect with Todd

The Creative's Curse by Todd Brison


Connect with me on Twitter, facebook and Instagram 

Listen on apple podcast (iTunes), Stitcher, Player Fm


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011 – Ed Latimore https://spinoffsuccess.com/011-ed-latimore/ Fri, 25 May 2018 12:26:00 +0000 http://spinoffsuccess.com/?p=243
Ed Latimore headshot

How to Use Twitter Strategically to Amplify Your Message

Ed Latimore is a writer with a keen intellect and a powerful punch (literally). His unique background and perspective has attracted the curiosity of silicon valley angel investors, controversial influencers, top-notch podcasters and thought leaders from all over the world.

Ed has been a guest on top-rated podcasts like "The Knowledge Project" with Shane Parrish, "The Jordan Harbinger Show" and "The Art of Manliness" with Brett McKay, among others. ​

I noticed Latimore when random people, not connected to each other, were sharing and retweeting his content. I reached out to him when I realized he is a fellow Pittsburgher, a Duquesne U student (now graduate with a physics degree) and a professional boxer. Who does that?

I was happy to chat with Ed about how he exploited Twitter to grow his audience exponentially and create an online business in the process and change the trajectory of his life. (You're welcome for that physics reference-bonus points for the definition, a law or equation!)

Discreet Skills Discussed on the Show

Ed is a creator whose medium is words. He shares specific, actionable strategies in this episode to help anyone leverage Twitter regardless of your business, art, skill or agenda and avoid the mistakes he made.

  • Writing
  • Optimize your profile
  • Quote tweet don't retweet
  • Don't use bots or hire people who use them
  • Convey your personality and your own ideas
  • Post your own tweets
  • Use images sparingly
  • Comment thoughtfully on influential accounts
  • Stay out of Twitter jail
  • Steer clear of the "F" word (not what you think)

Learn More and Connect with Ed


Connect with me on Twitter, facebook and Instagram 

Listen on apple podcast (iTunes), Stitcher, Player Fm

*This post contains affiliate links. If you make a purchase through a link, I receive a small commission at not extra cost to you. It supports the content on this site and the podcast. Thanks!

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009-Meredith Marsh https://spinoffsuccess.com/009-meredith-marsh/ Fri, 11 May 2018 03:10:20 +0000 http://spinoffsuccess.com/?p=214
MeredithMarsh - Meredith Marsh

Bridging the Gap Between Youtube and Blogging

Meredith Marsh is the blogger, YouTuber, and podcaster behind VidProMom, where she helps families create and capture re-livable moments on video, and helps bloggers get serious about YouTube so they can expand their reach and make more money.

Discover why Meredith waited for the right idea before jumping into an online business, why she's surprised by her audience and how she's leveraging her expertise to create another spinoff.


Discreet Skills Discussed on the Show

Despite having many skills that would allow her to try an online business, Meredith waited for the right idea to click.  Meredith's latest project will show bloggers how to leverage Youtube and vice-versa without being an expert in all of these skills.

  • html
  • print design education
  • basic SEO and keyword research
  • web design
  • video editing
  • talking to a camera ("I can do that")
  • email marketing
  • health inspection (huh?)

Learn More and Connect with Meredith


Connect with me on Twitter, facebook and Instagram 

Listen on apple podcast (iTunes), Stitcher, Player Fm


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